Rubric Made Using:

RubiStar ( http://rubistar.4teachers.org )

CATEGORY

Excellent

Very Good

Good

Satisfactory

Cover Page

All requirements met such as name of cable channel, channel number, slogan, date and full names of team members.

One of the requirements not met.

Two of the requirements not met.

Three or more of the requirements not met.

Mission Statement

Market niche: identify at least four different psychographic categories. (3-5 paragraphs)

Most of the answer is related to the topic and allows the reader to understand much more about the cable channel.

Some of the answer is related to the topic and allows the reader to understand much more about the cable channel.

No consistent attempt has been made to relate the answer to the cable channel.

Cable channel name, slogan and channel number

Cable channel name, catchy slogan and channel number.

Most of the answer is related to the topic and allows the reader to understand much more about the cable channel.

Some of the answer is related to the topic and allows the reader to understand much more about the cable channel.

No consistent attempt has been made to relate the answer to the cable channel.

Map and ID of six towns in coverage area

Map identifying at least six South Jersey towns.

Most of the answer is related to the topic and allows the reader to understand much more about the cable channel.

Some of the answer is related to the topic and allows the reader to understand much more about the cable channel.

No consistent attempt has been made to relate the answer to the cable channel.

Viewer Demographics

Identify five targeted viewer demographics: age, ethnicity, gender, socio-economic, education.

Most of the answer is related to the topic and allows the reader to understand much more about the cable channel.

Some of the answer is related to the topic and allows the reader to understand much more about the cable channel.

No consistent attempt has been made to relate the answer to the cable channel.

Original Programs

Develop three program concepts considered "public access". Description includes: program name, day(s), time, program length, genre.

Most of the answer is related to the topic and allows the reader to understand much more about the cable channel.

Some of the answer is related to the topic and allows the reader to understand much more about the cable channel.

No consistent attempt has been made to relate the answer to the cable channel.

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Local Advertisers

Identify three local advertisers and a 1 to 2 paragraph statement explaining why each advertiser is a fit for the cable channel.

Most of the answer is related to the topic and allows the reader to understand much more about the cable channel.

Some of the answer is related to the topic and allows the reader to understand much more about the cable channel.

No consistent attempt has been made to relate the answer to the cable channel.

Make Programs Appealing (optional)

What will the cable channel do to make "public access" programs appealing to the communities served?

Most of the answer is related to the topic and allows the reader to understand much more about the cable channel.

Some of the answer is related to the topic and allows the reader to understand much more about the cable channel.

No consistent attempt has been made to relate the answer to the cable channel.

Journal

Work reflects this student's best effort to research and develop a preliminary answer.

Work reflects a strong effort from this student.

Work reflects some effort from this student.

Work reflects minimal effort on the part of this student.

Writing Mechanics

There are no spelling, grammar or punctuation errors (same font used).

There are a few spelling, grammar or punctuation errors (same font used).

There are more than several spelling, grammar or punctuation errors (same font used).

There are numerous errors.